Producción y exportación Cánnabis medicinal
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Date
2021-11-25
Authors
Rivera Villegas, Yorlady
Advisors
Álvarez Rojas, Vladimir
Editors
Journal Title
Journal ISSN
Volume Title
Publisher
Corporación Universitaria Minuto de Dios
Type
Thesis
Rights
Open Access
Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0)
Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0)
Abstract
La planta de Cannabis ha sido utilizada a lo largo de la historia por muchas culturas, por sus propiedades medicinales, aunque vale la pena recordar que en algunos lugares se le ha dado un mal manejo al ser utilizada con un fin recreativo e ilegal, por lo que hoy en día algunos países la prohíben. Estamos en una época donde cada día se ven avances en la tecnología y la investigación, y más aún en la medicina siendo este una gran ventaja para la apertura económica y el desarrollo de un país, debido a la facilidad de tener cultivos y a la producción y posterior transformación de esta planta. Se elige Canadá como el destino a exportar por su economía estable, la eliminación de barreras arancelarias para este tipo de producto, por su eficiencia aduanera y también que gracias al tratado de libre comercio se puede realizar de ahora en adelante muchas negociaciones con este país y así lograr incrementar la competitividad económica de Colombia. En este proyecto se identificará la estrategia de negocios para la comercialización y exportación de Cannabis Medicinal a Toronto –Canadá, evaluando las condiciones objetivas del mercado, determinando el monto de inversión analizando toda la logística de exportación y realizando la evaluación financiera para determinar la viabilidad del proyecto; tomando como referencia bases de datos, recursos digitales y plataformas gubernamentales. Al final identificaremos y analizaremos los resultados obtenidos para corroborar que este plan de negocios genera utilidades importantes y poder tener un posicionamiento optimo en el paso de los años.
The cannabis plant has been used throughout history by many cultures, for its medicinal properties, although it is worth remembering that in some places it has been misused when used for recreational and illegal purposes, so that today some countries forbid it. We are in an era where every day advances in technology and research are seen, and even more so in medicine, this being a great advantage for the economic opening and development of the country, due to the ease of having crops and production and subsequent transformation of this plant. Canada is chosen as the destination to export for its stable economy, the elimination of tariff barriers for this type of product, for its customs efficiency and also that thanks to the free trade agreement many negotiations with this country can be carried out from now on and thus managing to increase the economic competitiveness of Colombia. This project will identify the business plan for the marketing and export of Medicinal Cannabis to Toronto - Canada, evaluating the objective market conditions, determining the amount of investment analyzing all export logistics and conducting the financial evaluation to determine the viability of the draft; taking as reference databases, digital resources and government platforms. In the end we will identify and analyze the results obtained to corroborate that this business plan generates important profits and to have an optimal positioning over the years.
The cannabis plant has been used throughout history by many cultures, for its medicinal properties, although it is worth remembering that in some places it has been misused when used for recreational and illegal purposes, so that today some countries forbid it. We are in an era where every day advances in technology and research are seen, and even more so in medicine, this being a great advantage for the economic opening and development of the country, due to the ease of having crops and production and subsequent transformation of this plant. Canada is chosen as the destination to export for its stable economy, the elimination of tariff barriers for this type of product, for its customs efficiency and also that thanks to the free trade agreement many negotiations with this country can be carried out from now on and thus managing to increase the economic competitiveness of Colombia. This project will identify the business plan for the marketing and export of Medicinal Cannabis to Toronto - Canada, evaluating the objective market conditions, determining the amount of investment analyzing all export logistics and conducting the financial evaluation to determine the viability of the draft; taking as reference databases, digital resources and government platforms. In the end we will identify and analyze the results obtained to corroborate that this business plan generates important profits and to have an optimal positioning over the years.
Description
Desarrollar estrategias de mercado con las 4 (P) precio plaza promoción, producto, que permitan al exportador nacional conocer los pasos de mercantilización del cannabis medicinal a nivel mundial.
Keywords
Cannabis medicinal, Plan de negocios, Exportación, Comercialización, Canadá, Colombia, Medical cannabis, Export, Canada